Sandy Brian Garfinkel is the founder and chair of the Data Security & Privacy Practice Group of the law firm of Eckert Seamans Cherin & Mellott, LLC. Sandy regularly assists the firm’s business clients in all aspects of responding to data security incidents. He also counsels these clients in pre-incident planning and preparation. His primary focus in the world of data security is in the hotel industry, where he has worked as a commercial litigator for 20 years. In addition to hotel companies, Sandy works with clients on data security and privacy matters across a variety of industries and sectors, including consumer products, insurance, education, health care, manufacturing and telecommunications. Sandy also represents hotel companies in numerous types of litigation, claims and disputes, and assists those clients in responding to investigations by regulatory and consumer protection agencies.